The most beautiful aspect of a woman is when she feels good about herself. As a women led brand, we understand that fashion often comes at the expense of comfort, e.g. when your favorite mini dress hikes up uncomfortably high and creates moments of embarrassment! However, our contemporary designs eliminates the need to choose between style and comfort. With our reimagined products, anyone can achieve the perfect look in any outfit without fear of a wardrobe malfunction.
To end the misconception of style over comfort and cater to the multifaceted lifestyle of a woman who wants to to look and feel her best while on the go.
June 1st, 2019. As I celebrated amongst friends and family at my college graduation party I experienced so much discomfort because the dress I wore kept riding up. Thereafter, I searched high and low for a solution and tried everything from weak and wasteful fashion tape to DIY hairspray hacks… YUP. You read that right! I came across everything except a realistic solution. I couldn’t find an answer so I made one 🙂
